1. Opposed to Elementism & Structuralism
2. More concerned with functions of mind rather than structure or content
3. Based on evolutionary theory
4. Psychology should be applied & practical
5. Accepting of wide variety of research techniques & areas of study
6. Interested in individual differences
7. Strongly influenced by Associationism
Hugo Munsterberg - Industrial & Forensic
G. Stanley Hall - Educational & Child Psych
John Dewey - Educational Psych
James McKeen Cattell - Psychological Tests
Robert S. Woodworth - Motivation
Edward Lee Thorndike - Learning Theory